Kroll Direct Marketing

mIn#: 93610

AIRPORT PASSENGER DATA PASSENGERS FROM IRELAND

Segments

27,192 Active Travelers $220/M
4,824 Opt-In Email Addresses  * $300/M
12,779 Male Travelers +$15/M
13,628 Female Travelers +$15/M
8,600 Mail Order Buyers +$15/M
9,353 Credit Card Holders +$15/M
920 Phone Numbers +$75/M
Counts Thru 05/2006

Description

DELETED 07/20/2009 PER GWEN CORYELL OFF THE MARKET- LAST CONFIRMED 06/19/2006

* Transmission @ $75/M

Note:  All orders are processed and shipped from the UK

The airport passenger data information is captured by business and leisure airline passengers filling out a detailed printed survey at major airports located in Ireland and Northern Ireland.

Unique information is captured, such as the destinations where passengers fly to and from, how often they fly, cost of tickets, method of payment, how long they stay, the accommodations used and whether family members accompany them on their travels.  Address data pertains to home residences located in Ireland or Northern Ireland.

Additional Charges:
  Frequency of Flights Per Year @ $15/M
  Destinations @ $15/M

Recency:
  Under 6 Months                        8,567
   7 - 12 Months                        5,179
  13 - 18 Months                        7,586
  19 - 24 Months                        2,345
  25 - 30 Months                        1,914
  31 - 36 Months                        2,840

Age:
  25 - 35                               5,964
  36 - 45                               5,078
  46 - 55                               4,558
  56+                                   2,976

Income (in pounds sterling):
  20,000 - 25,000                       1,282
  25,000 - 30,000                       1,408
  30,000 - 35,000                       1,206
  35,000 - 40,000                       1,700
  40,000 - 50,000                       2,338
  50,000 - 60,000                       2,907
  60,000+                               1,322

Occupation:
  Administrative                           32
  Education                                11
  Junior Management                        61
  Management                              840
  Middle Management                     1,463
  Office/Clerical                          13
  Personal Services                        79
  Retired                                 199
  Senior Management                     5,375
  Self Employed                           486
  Service Industry/Retail                  11

Frequency of Flights Per Year:
   1 - 4 Trips                          9,276
   5 - 9 Trips                          1,621
  10+ Trips                             1,393
  Unspecified                             376

Destination:
  Australia                               637
  Europe                                9,796
  Far East                                677
  Middle East                             649
  North America/US                      2,746
  South America                           428
  United Kingdom                        6,873
  Other Locations                       1,436

Net Name Policy:  Gross billing only

$50/F cancellation fee plus $10/M R/C on orders cancelled prior to mail date.  Full charges apply on orders cancelled after mail date.

Last Update:  06/01/2006

Date

UPDATED 06/01/2006
CONFIRMED 07/20/2009

Unit of Sale

N/A


Gender

12,779 MALE 13,628 FEMALE


Media

100% SURVEYS


Addressing

DISKETTE OR EMAIL


Additional Charges

Gender/Sex $15.00
Phone Number $75.00
Mail Order Buyers $15.00
Credit Cards $15.00
Age $15.00
Income Select $15.00
Occupation $15.00
Email Delivery (flat fee) $50.00
Diskette (flat fee) $50.00
Recency $15.00

Minimum Order

5,000