FIRSTBASE PERSONNEL JOB FUNCTION EXECUTIVES IN UK

DELETED 11/01/2002 PER MICHAEL OFF THE MARKET- LAST CONFIRMED 08/20/2001

Firstbase, an internationally respected business-to-business data provider that has been compiling and researching UK business information for over a decade, is offering their database extract of executives with a personnel/human resource job function to the US direct marketing community.

Firstbase has built their UK executive database over the years by conducting extensive research, identifying executives with purchasing power based upon their job titles and primary job functions.

All records are updated by in-house telemarketing teams - validating and confirming that all company and individual information is accurate.

Business/Industry:          All Per   One Per
  Accounting                  1,036       949
  Advertising/Marketing       3,609     3,136
  Agriculture                 1,778     1,728
  Architecture                2,643     2,548
  Business Service            6,589     6,248
  Charity                       557       506
  Chemical/Oil                  942       925
  Communications                836       786
  Computer/Software           6,169     5,712
  Construction               13,047    12,587
  Design                        350       320
  Education/Training          3,881     3,456
  Electrical                  2,412     2,336
  Electronics                 1,211     1,184
  Employment                  1,755     1,682
  Engineering                 2,556     2,386
  Exhibition/Conferencing       656       585
  Finance                     3,226     2,976
  Food/Drink                  1,986     1,871
  Freight/Courier/Postal      3,675     3,496
  Government/Authority        1,185     1,006
  Health                      2,086     1,663
  Holding Companies           1,522     1,339
  Hotel/Accommodation         1,182     1,076
  Insurance                   3,428     3,160
  Legal                       1,757     1,499
  Leisure                     5,615     5,371
  Manufacturing/Production   32,972    30,177
  Media                         574       532
  Mining/Extraction             363       335
  Motor Vehicle               7,227     7,118
  Organizations/Unions          816       779
  Pharmaceutical                117       111
  Printing/Publishing         5,803     5,429
  Property/Estate             4,241     4,065
  Public Relations              451       422
  Research/Development        1,290     1,220
  Retail                     19,736    19,033
  Security                      277       238
  Social Activities           1,368     1,291
  Textile/Clothing            2,083     2,066
  Transport                   2,673     2,574
  Utilities                     214       182
  Waste/Recycling               446       426
  Wholesale                  22,624    21,863

Employee Size:
      1 -     5              54,494    53,934
      6 -    10              35,318    34,272
     11 -    25              38,783    36,704
     26 -    50              19,906    17,876
     51 -   100              12,890    11,214
    101 -   250               9,671     8,129
    251 -   500               4,063     3,264
    501 - 1,000               1,703     1,311
  1,001 - 5,000               1,390       973
  5,001+                        162       111
  Unknown                     1,747     1,674

Cancellations:  $50/F cancellation fee plus $10/M R/C on orders cancelled prior to mail date.  Full charges apply on orders cancelled after mail date.

Updated daily.