Kroll Direct Marketing

mIn#: 73610

LAPTOP NOTEBOOK COMPUTER USERS BEYOND COMPUTING

Segments

110,508 Active Subscribers $200/M
Counts Thru 08/2000

Description

DELETED 02/13/2002 PER MIKE ELBRECHT OFF THE MARKET- LAST CONFIRMED 07/30/2001

These key decision makers are active subscribers to Beyond Computing magazine. They have indicated that they currently use a laptop or notebook personal computer at their business location.

Job Title:
  Information Technology Management-
    CIO, CTO, VP, Dir, Manager,        18,103
      IT (Information Technology)/MIS
    VP, Dir, Mgr- Comm/Network, LAN     6,197
    Dir, Mgr- Application Dev/Software  4,591
    Dir, Mgr- IT Security                 732
    Dir, Mgr- Help Desk/End User/Tech   2,716
      Support
    Dir, Mgr- Internet/Intranet/        2,134
      E-Business
    Project Manager                     7,255
    Database Manager/Administrator      1,889
    Supervisor- Systems/Database/LAN    2,510
    Sr Programmer/Analyst/System        8,746
      Engineer
    Systems Integrator                  1,726
    Other IT Management                 1,411
  Corporate Management-
    Chairman, CEO, Pres, Owner,        21,200
      Partner, GM
    CFO, Treasurer, Controller          4,946
    COO, VP, Dir, Mgr- Oper/Admin/Purch 5,105
    CMO, VP, Dir, Mgr Sales/Marketing   6,280
    VP, Dir, Mgr- Accounting/Audit/     1,679
      Budget
    VP, Dir, Mgr- HR/Personnel/Training   749
    VP, Dir, Mgr- Mfg/Dist/QC           1,231
    Other Corporate Management          2,304
    Consultant                          5,023
    Other                               3,968

Business Type/Industry:
  Accounting/Banking/Finance            7,221
  Aerospace/Defense Contractor          2,203
  Agriculture/Mining                      623
  Application Service Provider (ASP)      223
  Business/Professional/Legal Services  3,922
  Computer/Data Process/Software        5,688
    Services
  Computer Manufacturing/Distribution   3,467
  Computer Reseller/VAR/VAD/Systems     5,888
    Integrator
  Construction/Engineering/Architecture 3,222
  Consulting                            9,364
  Education K - 12                      2,504
  Education (higher education)          3,957
  Government (federal)                  5,019
  Government (state, local)             4,702
  Health/Medical/Pharmaceuticals        6,043
  Independent Software Vendor (ISV)     2,176
  Insurance                             3,453
  Internet Service Provider (ISP)       1,367
  Manufacturing (non-computer)         13,023
  Media Marketing/Advertising/PR        3,025
  Non-Profit/Trade Association          1,085
  Petroleum                               669
  Printing & Publishing                 2,145
  Research & Development                1,329
  Retail/Wholesale/Dist (non-computer)  6,169
  Telecommunications                    5,871
  Transportation (air/sea/land)         1,979
  Travel/Tourism/Entertainment          1,013
  Utilities                             1,819

Employee Size:
  Under 1,000 Employees                61,812
   1,000 - 10,000 Employees            25,757
  10,000+ Employees                    22,769

Annual Company Revenue:
  Less Than $25 Million                42,053
   $25 Million -  $99 Million          16,836
  $100 Million - $499 Million          14,193
  $500 Million - $999 Million           7,863
  More Than $1 Billion                 26,813

Cancellations:  $50/F cancellation fee plus running charge on orders cancelled prior to mail date.  Full charges apply on orders cancelled after mail date.

Last Update:  09/2000

Date

UPDATED 09/01/2000
CONFIRMED 02/13/2002

Unit of Sale

N/C


Gender

% N/A


Media

100% CONTROLLED
CIRCULATION

Addressing

4-UP CHESHIRE OR MAG TAPE
9T/1600 BPI

Additional Charges

State $6.00
SCF $6.00
Zip $6.00
One Name per Location $6.00
Keying $2.00
Job Title $15.00
Bus/Industry Type $15.00
Number of Employees $15.00
Annual Sales Volume $15.00
Mag Tape (flat fee) $30.00
P/S Labels $10.00
Zip Tape (flat fee) $25.00
Run Charges $7.50

Minimum Order

5,000


Net Name Policy

85% + $7.50
RUN CHARGES
75,000+