SCHOBER GERMAN BUYERS OF HOUSEHOLD HOUSEWARES

DELETED 09/17/2002 PER MIKE ELBRECHT NO LONGER MNG @ KROLL- LAST CONFIRMED 07/27/2001

TITLE:  SCHOBER GERMAN BUYERS OF HOUSEHOLD HOUSEWARES PRODUCTS

The Schober German Buyers of Household Housewares Products is an extract from the Schober German Residential Masterfile.

Schober surveys over 19 million German households collecting valuable lifestyle information.  This data is then appended to the residential database.

Additional Selections:
  Spending Preferences @ $10/M
  Purchasing Power Classes @ $10/M
  Email Delivery @ $50/F

Purchasing Power Classes:
  Very High                           246,385
  High                                715,283
  Medium                              864,359
  Low                                 525,609
  Very Low                            345,405

Type of Residence:
  Owners/Residents of One and Two     Inquire
    Family Houses
  Owners/Residents of Townhouses/     Inquire
    Duplexes
  Residents of Apartment Houses       Inquire
  Residents of Apartment Complexes/   Inquire
    High-Rises
  Owners/Residents of Houses in the   Inquire
    Country

Age Range:
  18 - 30                              94,299
  30 - 45                             601,011
  45 - 60                             877,644
  60+                               1,063,159

Media:  Compiled from multiple sources; self reported data

Cancellations:  $50/F cancellation fee on orders cancelled prior to mail date.  Full charges apply on orders cancelled after mail date.

Updated monthly.