Kroll Direct Marketing

mIn#: 71918

SCHOBER GERMAN BYRS OF FOOD AND EPICUREAN PRODUCTS

Segments

124,838 Buyers/Prospects $110/M
88,342 Males +$10/M
36,496 Females +$10/M

Description

DELETED 08/26/2002 PER MIKE ELBRECHT OFF THE MARKET- LAST CONFIRMED 07/27/2001

The Schober German Buyers of Food and Epicurean Products is an extract from the Schober German Residential Masterfile.

Schober surveys over 19 million German households collecting valuable lifestyle information.  This data is then appended to the residential database.

Additional Selections:
  Spending Preferences @ $10/M
  Purchasing Power Classes @ $10/M
  Email Delivery @ $50/F

Purchasing Power Classes:
  Very High                            13,977
  High                                 29,087
  Medium                               33,557
  Low                                  30,882
  Very Low                             17,335

Type of Residence:
  Owners/Residents of One and Two     Inquire
    Family Houses
  Owners/Residents of Townhouses/     Inquire
    Duplexes
  Residents of Apartment Houses       Inquire
  Residents of Apartment Complexes/   Inquire
    High-Rises
  Owners/Residents of Houses in the   Inquire
    Country

Age Range:
  18 - 30                               3,968
  30 - 45                              27,926
  45 - 60                              42,547
  60+                                  50,397

Media:  Compiled from multiple sources; self reported data

Cancellations:  $50/F cancellation fee on orders cancelled prior to mail date.  Full charges apply on orders cancelled after mail date.

Updated monthly.

Date

UPDATED 06/01/2000
CONFIRMED 08/26/2002

Unit of Sale

N/A


Gender

88,342 MALE
36,496 FEMALE

Media

100% COMPILED
SEE TEXT

Addressing

4-UP CHESHIRE OR MAG TAPE
9T/1600 BPI

Additional Charges

Age Range $10.00
Dwelling Size/Type $10.00
Gender/Sex $10.00
Age $10.00
Keying $2.00
P/S Labels $10.00
Mag Tape (flat fee) $50.00
Diskette (flat fee) $50.00
Run Charges $10.00

Minimum Order

5,000


Net Name Policy

85% + $10.00
RUN CHARGES
50,000+