Kroll Direct Marketing

mIn#: 58357

ABILITIES EXPO ATTENDEES

Segments

25,738 Attendees $95/M
6,383 Email Addresses $295/M
10,348 Male Attendees +$15/M
12,378 Female Attendees +$15/M
Counts Thru 04/2008

Description

DELETED 10/06/2008 PER GWEN CORYELL OFF THE MARKET- LAST CONFIRMED 07/28/2008

(Formerly:  Abilities Consumer Expo Advanstar)

Abilities Expo, owned and operated by Questex Media, is the one show featuring independent and assisted living products and services for consumers.  The expos are held in the New York Metro, Southern California, Northern California, Metropolitan Detroit, Chicago Metro, and Houston markets annually.  The Abilities Expo offers individuals with disabilities an opportunity to see, try, compare and buy products and services that can enhance the quality of their lives.

Additional Charges:
  Type of Attendee @ $15/M
  Show Attended @ $15/M

Attendees include people with disabilities, their families and caregivers, senior citizens, health care and education professionals.  They purchase wheelchairs, vans/conversions, exercise, sports, and medical equipment, ramps, scooters, walkers, home modifications, daily living aids, personal care products and a variety of additional products and services at the show and throughout the year.

Demographics of the Attendees Are:
  36% Of the attendees are persons with a
    disability
  19% Are parents of a child with a disability
  19% Are caregivers/relatives/friends of a
    person with a disability
  20% Are healthcare/education professionals

Questex Media Group, Inc is a global, diversified B2B integrated media provider, serving multiple industries including technology, beauty, travel, hospitality, leisure, home entertainment, industrial and specialty services through a range of well- established, market-leading publications, events, interactive media and integrated marketing services.  The company's current properties include 23 trade publications, 50 websites and 25 conferences and tradeshows.

The Abilities Expo 2008 show will take place in September 2008.

Type of Attendee (Are You A):
  Person With a Disability              1,583
  Parent of Child W/Disability            811
  Relative/Friend of a Person W/          962
    Disability
  Healthcare Professional                 671
  Educational Professionals               191
  Other Type of Attendee                  344

Show Attended:
  2006                                 11,344
  2007                                 10,264

New Name Policy:  Gross billing only

$50/F cancellation fee on all orders cancelled prior to mail date.  Full charges apply on orders cancelled after mail date.

Updated quarterly.

Last Update:  07/01/2008
Next Update:  10/31/2008

Date

UPDATED 07/01/2008
CONFIRMED 10/06/2008

Unit of Sale




Gender

10,348 MALE
12,378 FEMALE

Media

ATTENDEE REGISTRATION


Addressing

DISKETTE OR EMAIL


Additional Charges

Gender/Sex $15.00
SCF $15.00
State $15.00
Zip $15.00
Email Delivery (flat fee) $50.00
Diskette (flat fee) $50.00

Minimum Order

5,000