BEYOND COMPUTING MAGAZINE

DELETED 10/08/2003 PER GWEN CORYELL OFF THE MARKET- LAST CONFIRMED 04/21/2003

Ceased publication 12/2000.

Published by IBM in affiliation with FORBES INC.

Beyond Computing Magazine was dedicated to integrating business strategies with information technology.  Its subscribers were key decision makers -- managers reshaping corporate America with billions in annual purchases of new systems hardware, software and services.  This is a powerful list of prime prospects at the nation's major information processing sites.

Prior to December 2000, Beyond Computing was published nine times a year.  This trendsetting magazine offered circulation targeting a combined audience of corporate and "IT" (Information Technology) executives.

Additional Selections:
  Corporate Management @ $15/M
  Computer/Peripherals Owned or Used @ $25/M
  Product/Services Owned or Used @ $25/M
  Systems/Technology Equipment Used @ $25/M
  Purchasing Involvement @ $15/M
  Purchase Scope @ $15/M
  Products/Services Specified @ $25/M
  Long-Distance Telephone Service Provider @
    $25/M

These former subscribers work primarily for mid-size to large corporations and spend over $250 billion annually on computer products and services.  Nearly 85% work in companies that operate or plan to operate in a client/server computing environment.

Job Title:
  Information Technology Management-
    CIO, CTO, VP, DIR, Manager,        27,366
      IT/MIS
    VP, Director, Manager- Comm/        8,755
      Network, LAN
    Dir, Manager-  Application Dev/     6,078
      Software
    Dir, Manager- IT Security           1,045
    Director, Manager- Help Desk/End    3,817
      User/Tech Support
    Director, Manager- Internet/        3,219
      Intranet/E-Business
    Project Manager                     9,981
    Database Manager/Administrator      2,884
    Supervisor- Systems/Database/LAN    3,417
    Sr Programmer/Analyst/System       11,762
      Engineer
    Systems Integrator                  2,377
    Other "IT" Management               2,071

Corporate Management:
  Chairman, CEO, President, Owner,     35,436
    Partner, General Manager
  CFO, Treasurer, Controller            7,155
  COO, VP, Director, Manager-           7,151
    Operations/Admin/Purch
  CMO, VP, DIR, Mgr Sales/Marketing     8,489
  VP, Director, Manager- Accounting/    2,242
    Audit/Budget
  VP, Director, Manager- HR/            1,039
    Personnel/Training
  VP, Director, Manager-                1,846
    Manufacturing/Dist/QC
  Other Corporate Management            3,245
  Consultant                            7,367
  Other                                 6,576

Business Type/Industry:
  Accounting/Banking/Finance           10,376
  Aerospace/Defense Contractor          3,043
  Agriculture/Mining                    1,050
  Application Service Provider (ASP)      719
  Business/Professional/Legal Svcs      6,505
  Computer/Data Process/Software        8,160
    Services
  Computer Manufacturing/Distribution   4,899
  Computer Reseller/VAR/VAD/Systems     8,145
    Integrator
  Construction/Engineering/             5,290
    Architecture
  Consulting                           14,321
  Education K - 12                      3,656
  Education (higher education)          5,535
  Government (federal)                  6,472
  Government (state, local)             6,553
  Health/Medical/Pharmaceuticals        9,098
  Independent Software Vendor (ISV)     3,227
  Insurance                             4,613
  Internet Service Provider (ISP)       2,214
  Manufacturing (non-computer)         18,544
  Media Marketing/Advertising/Public    5,026
    Relations
  Non-Profit/Trade Association          1,696
  Petroleum                               924
  Printing & Publishing                 3,713
  Research & Development                1,919
  Retail/Wholesale/Distribution        10,320
    (non-computer)
  Telecommunications                    8,033
  Transportation (air/sea/land)         2,920
  Travel/Tourism/Entertainment          1,698
  Utilities                             2,450

Employee Size:
  Less Than 100                        60,049
     100 -   249                       15,578
     250 -   499                       10,877
     500 -   999                       11,126
   1,000 - 4,999                       22,147
   5,000 - 9,999                       11,208
  10,000+                              28,852

Annual Company Revenue:
  Less Than $25 Million                69,956
   $25 Million -  $99 Million          22,522
  $100 Million - $499 Million          18,292
  $500 Million - $999 Million          10,234
  More Than $1 Billion                 33,628

Computer/Peripherals Owned or Used:
  Mainframes-
    AMDAHL                              4,506
    Compaq/Digital                     18,205
    Hitachi                             4,257
    IBM                                51,968
    NCR                                 3,666
    NEC                                 6,489
    Tandem                              4,506
    Unisys                              7,749
  Midrange-
    Compaq/Digital                     21,787
    Data General                        4,161
    Hewlett-Packard                    24,066
    IBM AS/400                         29,219
    IBM Other                          22,149
    NCR                                 3,567
    Sun                                22,260
    Unisys                              5,434
  Workstations/Servers-
    Compaq/Digital                     63,102
    Dell                               28,596
    Hewlett/Packard                    40,509
    IBM                                50,882
    NCR                                 4,450
    NEC                                 7,388
    SGI                                 8,228
    Sun                                29,790
  Personal Computers-
    Desktops                          119,685
    Laptops/Notebooks                 121,734
    Macintosh                          31,062
    Palmtops                           44,719
  Peripherals & Other Equipment-
    Data Storage Products              82,045
    Multifunctional (fax/copier/       86,347
      scanner)
    Printers                          129,213
    UPS                                89,214

Product/Services Owned or Used:
  Internet/Intranet/Extranet-
    Application Hosting                18,179
    E-Business/E-Commerce              52,807
    EDI                                28,161
    Enterprise Portals                 11,542
    Internet Applications Software     79,620
    Internet Development Tools         67,953
    Internet Service Provider          66,351
    Security/Firewall/Encryption       78,698
    Web Servers                        75,454
  Computer Related Services-
    Application Service Provider       12,847
    Asset Management                   32,300
    Call Center/Help Desk              37,825
    Consulting                         59,421
    Disaster Recovery                  42,814
    Leasing                            27,792
    Maintenance                        56,439
    Outsourcing                        36,359
    Security                           41,590
    Systems Integration                48,802
    Temporary Help/Personnel           34,346
    Training/Distance Learning         50,040
  Software Applications-
    Accounting/Finance/Payroll        103,554
    Application Development/Object     57,802
    Business Intelligence/Knowledge    33,161
      Mgmt
    Call Center/Help Desk              42,987
    Customer Relationship Mgmt         27,157
    Database Management                77,607
    Data Warehousing/Mining            34,857
    Decision Support/EIS               23,166
    E-Business/E-Commerce              43,028
    ERP                                24,072
    Groupware/Email                    94,815
    Human Resources                    45,089
    Java                               37,044
    Marketing/Sales Force Automation   24,324
    Middleware                         23,792
    Network/Systems Management         58,706
    Security                           49,026
    Supply Chain Management            15,175
    Storage Area Network (SAN)          9,617
    Work Flow/Document Management      35,291

Systems/Technology Equipment Used:
  IBM LAN Server                       23,603
  Linux                                23,655
  Macintosh                            26,038
  MVX                                  13,710
  Novell Netware                       41,275
  OS/400                               20,478
  Unix                                 48,854
  VM/VSE                                5,970
  VMS                                  11,283
  Windows '95/'98                     105,675
  Windows 2000                         27,334
  Windows NT                          103,485
  ATM                                  11,450
  FDDI                                  7,673
  Frame Relay                          17,666
  IPX                                  20,347
  ISDN                                 21,409
  SNA                                  16,545
  TCP/IP                               80,006
  Hubs/Routers/Bridges/Gateways        97,224
  LAN                                  82,694
  Mobile/Wireless Communications       56,249
  Modems/Multiplexers                  43,501
  Network Management Systems           29,978
  Network Operating Systems            36,996
  Telecommunications Systems/Equip     68,825
  WAN                                  44,447

Purchasing Involvement:
  Approve the Purchase                 94,636
  Select Vendor/Source/Brand           94,092
  Recommend Vendor/Source/Brand       107,690
  Determine the Need                  111,052

Purchase Scope:
  Several Different Companies          32,375
  Entire Company/Enterprise            66,982
  Divisions or Departments             31,357
  One Department                       23,785

Products or Services Specified:
  Application Hosting                  21,914
  Application Software                100,890
  Business Intelligence/Data           49,100
    Warehousing
  Computer Related Services/          100,944
    Consulting
  CRM                                  14,593
  Internet/Intranet/Extranet/Portals   94,452
  Mainframes/Midrange Systems          38,410
  Operating Systems                    90,420
  Peripherals/Business Equipment      100,080
  Servers/Workstations/PC's           102,820

Long-Distance Telephone Service Provider:
  AT&T                                 73,735
  Global Crossing                       1,764
  MCI Worldcom                         34,190
  Qwest                                 4,579
  Sprint                               24,329

Cancellations:  $50/F cancellation fee plus running charge on orders cancelled prior to mail date.  Full charges apply on orders cancelled after mail date.

Last Update:  04/2003