Kroll Direct Marketing

mIn#: 138848

CONSOLIDATA OPT IN EMAIL ADDRESS MASTERFILE

Segments

5,353,625 Last 30 Day Hotline +$20/M
54,193,188 Last 3 Month Hotline +$15/M
13,209,080 Last 4 - 6 Month Hotline +$10/M
168,188,161 Opt-In Email Addresses $75/M
14,286,149 Opt-In Mobile/SMS Text $250/M
  Offers
87,504,039 Male +$10/M
83,478,713 Female +$10/M
163,288,032 Matching Postal Addresses $75/M
43,691,940 Land Based Phone Number +$50/M
Counts Thru 01/31/2009

Description

(Formerly:  AbsoluteROI Opt In Email Address Masterfile)

The Consolidata Opt-In Email Address Masterfile is an extract from the Consolidata Perpetual Consumer Masterfile.  It is the largest "quad channel" permission based database of recent Internet consumer respondents offered in the marketplace.

Additional Charges:
  Domain @ $15/M
  Daily H/L @ $50/M

Consolidata, A Selling Source Company, maintains the historical online Internet activity on over 1 billion Internet events.  As a result, they know the type of website by interest that was visited, as well as the frequency of the consumer's Internet activity.  This translates into a top quality marketing tool (with stringent adherence to the consumer's privacy preferences being followed) for your multi- channel marketing campaigns.

The database is unique since it offers up to four distinct points of contact for an individual consumer; postal, opt-in email, landline phone and mobile/cell phone numbers.

Interests:                   30 Day    31-90 Day
  Automotive                 66,579       87,909
  Business                   34,005       10,831
  Business Opportunity      779,625    1,035,870
  Career/Employment          81,347      326,456
  Computers & Technology    232,018        -----
  Education                 110,116      348,769
  Entertainment             823,225    3,584,417
  Finance & Credit Cards    618,599      882,215
  Government Grants          96,304      142,542
  Health/Healthy Living     152,590      204,974
  Home Improvement            -----        1,703
  Insurance                   3,561        2,448
  Dating & Lifestyles       514,600      696,761
  Marketing                  30,847       46,865
  Real Estate                81,239      326,843
  Online Shopping           106,272      325,879
  Sweepstakes/Contests    1,374,706    1,824,724
  Travel                    218,003    1,006,871

                        91-180 Days        Total
  Automotive                151,580      724,481
  Business                    -----      536,457
  Business Opportunity    1,466,063   11,921,028
  Career/Employment         436,715    1,331,782
  Computers & Technology      -----    5,881,229
  Education                 437,141    3,692,398
  Entertainment           5,537,861   35,596,841
  Finance & Credit Cards    991,906    5,499,459
  Food & Cooking             13,258      291,535
  Government Grants          67,241      499,770
  Health/Healthy Living     138,785      698,566
  Hobby and Crafts            -----    1,092,945
  Home Improvement            2,490      426,148
  Insurance                     313      253,081
  Investments                 -----   20,614,696
  Dating & Lifestyle        384,752    2,064,591
  Marketing                  32,635    5,840,767
  Real Estate               439,220    1,375,888
  Online Shopping           436,495    2,965,577
  Sports/Recreation           -----      778,741
  Sweepstakes/Contests    2,610,457   36,527,781
  Travel                    350,189    4,937,934

Over 6,200 individual website privacy policies are continuously researched by Consolidata, in order to confirm that the data that is being offered is fully compliant for each respective marketing channel.

Last Update:  02/01/2009

Date

UPDATED 02/01/2009
CONFIRMED 10/19/2009

Unit of Sale




Gender

87,504,039 MALE
83,478,713 FEMALE

Media

100% ONLINE RESPONDENTS


Addressing




Additional Charges

1 Month Hotline $20.00
3 Month Hotline $15.00
Weekly/Bi-Weekly Hotline $30.00
4 - 6 Month Hotline $10.00
Gender/Sex $10.00
Phone Number $50.00
SCF $10.00
State $10.00
Zip $10.00
Area of Interest $15.00
Run Charges $10.00
Email Delivery (flat fee) $50.00

Minimum Order

5,000- POSTAL
10,000- EMAIL OR SMS/TEXT

Net Name Policy

85% + $10.00
RUN CHARGES
25,000+