Kroll Direct Marketing

mIn#: 138839

CONSOLIDATA PERPETUAL CONSUMER MASTERFILE

Segments

4,186,279 Last 30 Day Hotline +$20/M
32,382,945 Last 3 Month Hotline +$15/M
6,260,219 Last 4 - 6 Month Hotline +$10/M
85,578,125 Total Consumers $75/M
31,997,661 Male +$10/M
30,525,717 Female +$10/M
46,241,127 Mobile Phone Numbers +$50/M
20,041,826 Land Line Phone Numbers +$50/M

Description

The Consolidata Perpetual Consumer Masterfile is a special database extract.  The perpetual consumer database is the largest, "quad channel" permission based database of recent internet consumer respondents offered in the marketplace.

The database is unique since it offers up to four distinct points of contact for an individual consumer; postal, opt-in email, landline phone and mobile/cell phone numbers.

Additionally, Consolidata is offering the industry's first marketing resource of hard-to-find, opt-in mobile/cell phone consumer respondents for SMS or text message campaigns with distinct automotive interest selects.

Additional Charges:
  Domain @ $15/M
  Email Delivery

Consolidata, A Selling Source Company, maintains the historical online Internet activity on over 1 billion Internet events.  As a result, they know the type of website by interest that was visited, as well as the frequency of the consumers' Internet activity.  This translates into a top quality marketing tool (with stringent adherence to the consumer's privacy preferences being followed) for your multi- channel marketing campaigns.

Interest Category:         30 Day     31-90 Day
  Automotive               54,407        60,943
  Business                 23,135         2,815
  Business Opportunity    674,648       764,203
  Career/Employment        76,948       262,916
  Computers & Technology  208,531             -
  Education               198,213       349,809
  Entertainment           778,213     2,890,297
  Finance & Credit Card   377,575       545,370
  Food & Cooking            6,275        74,021
  Government Grants        44,852        41,318
  Health & Healthy Living  86,662       144,752
  Home Improvement            230           286
  Insurance                 2,961         1,738
  Dating & Lifestyles     213,473       248,681
  Marketing                25,829        34,789
  Real Estate              76,907       263,380
  Online Shopping          99,264       262,721
  Sweepstakes/Contests  1,025,583     1,769,048
  Travel                  180,746       672,642

                       91-180 Day         Total
  Automotive               71,578       268,121
  Business                      -       128,087
  Business Opportunity    576,425     3,856,531
  Career/Employment       237,563       764,479
  Computers/Technology          -       782,299
  Education               238,080     1,432,132
  Entertainment         2,638,162     9,482,951
  Finance & Credit Card   436,744     2,051,321
  Food & Cooking            6,275        74,021
  Government Grants        19,105       136,397
  Healthy & Healthy Living 80,193       381,395
  Hobby & Crafts                -        39,989
  Home Improvement            286        22,125
  Insurance                    24        96,639
  Investing & Investments       -     3,777,555
  Dating & Lifestyles      95,346       658,471
  Marketing                15,855       351,862
  Real Estate             238,867       780,465
  Online Shopping         237,035     1,018,947
  Sports/Recreation             -       485,535
  Sweepstakes/Contests    978,475    13,210,401
  Travel                  363,619     2,324,723

Over 6,200 individual website privacy policies are continuously researched by Consolidata, in order to confirm that the data that is being offered is fully compliant for each respective marketing channel.

Last Update:  10/31/2009

Date

UPDATED 10/31/2009
CONFIRMED 01/05/2010

Unit of Sale




Gender

31,997,661 MALE
30,525,717 FEMALE

Media

100% ONLINE RESPONDENTS


Addressing




Additional Charges

1 Month Hotline $20.00
3 Month Hotline $15.00
6 Month Hotline $10.00
4 - 6 Month Hotline $10.00
Gender/Sex $10.00
Phone Number $50.00
SCF $10.00
State $10.00
Zip $10.00
Area of Interest $15.00
Run Charges $10.00

Minimum Order

5,000- POSTAL
10,000- EMAIL OR SMS TEXT

Net Name Policy

85% + $10.00
RUN CHARGES
25,000+