BEHAVIORBASE TRAVEL INTEREST ONLINE RESPONDENTS

DELETED 12/10/2009 PER GWEN CORYELL NO LONGER MNG @ KROLL DIRECT MKTG- LAST CONFIRMED 06/23/2008

The Behaviorbase Travel Interest Online Respondents database extract allows direct marketers the ability to predict the future behavior that is based upon a consumers past behavior.  This database extract offers robust data that reflects previously demonstrated consumer click actions for travel related offers.

Behavioral data gives multi-channel marketers the ability to target customers according to their interests and then reach them where they shop.  This type of data provides one of the best windows into a consumer's course of action.  That's because unlike surveys or other forms of market intelligence, it documents what a buyer actually does instead of what he or she says.

Additional Charges:
  Domain @ $15/M
  6 Month Hotline @ $10/M

Travel Related Categories:
  Airline-
    Last 24 Months                    260,928
    Last 12 Months                    192,352
    Last  6 Months                     72,302
    Last  6 Months MOB                 25,405
    Last  3 Months                     33,055
    Last  1 Month                      35,034
  Business-
    Last 24 Months                    211,092
    Last 12 Months                    123,953
    Last  6 Months                     60,492
    Last  6 Months MOB                 31,223
    Last  3 Months                     24,274
    Last  1 Month                      36,394
  Hotel Info-
    Last 24 Months                    163,042
    Last 12 Months                    123,093
    Last  6 Months                     39,334
    Last  6 Months MOB                  5,239
    Last  3 Months                     19,909
    Last  1 Month                      18,230
  Vacation-
    Last 24 Months                    228,372
    Last 12 Months                    134,895
    Last  6 Months                     72,039
    Last  6 Months MOB                 39,452
    Last  3 Months                     26,392
    Last  1 Month                      20,955

Last Update:  06/01/2008