SURVEY! PET OWNERS AND PET PRODUCT BUYERS

Survey! offers the direct marketing industry the most selectable multi-channel consumer lifestyle database on the market.  Each individual on this file has responded to a series of targeted online surveys.  This database extract offers the responses received about pets they own and pet products they purchase for them that the online survey respondent and or members of the household have purchased and use.  Many of these responses are "multi" response in nature.

Unfortunately, due to contractual reasons, we cannot identify the list owner conducting the actual online surveys.

Additional Charges:
  Presence of Pet/Animal in Home @ $20/M
  Cat Food Purchased by Brand @ $20/M
  Dog Food Purchased by Brand @ $20/M
  Pet Food Purchased @ $20/M
  Pet Medication Purchased @ $20/M
  Dog Breed Owner @ $20/M
  Cat Breed Owner @ $20/M

Presence of Pet/Animal in Home (multiple response):
  Cat                               4,803,599
  Dog                               6,646,665
  Dog and or Cat                      872,260
  Horse                               220,942
  Plan To Get a Puppy                 807,140
  Plan To Get a Kitten                355,618
  Plan To Get a Horse                  93,654
  Interested in Pet Offers            583,116

Cat Food Purchased by Brand (multiple response):
  9 Lives                             123,536
  Cat Treats                           53,680
  Fancy Feast                         159,294
  Friskies                            926,628
  Iams/Eukanuba                       414,190
  Kal Kan                               5,223
  Kit N Kaboodle                       28,642
  Meow Mix                            146,641
  Nutro Max Cat                        21,833
  Other Brand                       1,139,258
  Purina-
    Other Type                        607,174
    Cat Chow                           84,237
    One                                54,128
    Plan                               18,164
  Science Diet                        147,027
  Sheba                                 7,877
  Store Brand                         423,279
  Whiskas                             170,507

Dog Food Purchased by Brand (multiple response):
  Alpo                                150,144
  Gravy Train                          22,529
  Hills Science Diet                  241,005
  Iams/Eukanuba                       648,301
  Ken L Ration                          6,197
  Mighty Dog                           85,719
  Nutro Max/Natural Choice             34,456
  Other Brand                       1,592,492
  Purina- Other Type                   41,651
  Pedigree                          1,066,063
  Purina-
    Dog Chow                          944,430
    One                               123,653
    Pro Plan                           66,799
  Store Brand                         521,616

Pet Food Purchased At (multiple response):
  Grocery Store                       608,513
  Online                               26,263
  Other Store Type                    662,848
  Pet Store                           135,518
  Veterinarian                        157,395
  Wholesale Club                       53,446

Pet Medication Purchased At (multiple response):
  Mail Order                           13,842
  Online                               81,934
  Other Source                        151,360
  Pet Vitamins                         27,099
  Veterinarian                        445,947
  Flea/Tick Products-
    Cat                               182,484
    Dog                               309,278

Dog Breed Owner:
  Affenpinscher                           481
  Afghan Hound                            487
  Airedale Terrier                        783
  Akbash Dog                              216
  Akita                                 2,594
  Alapaha Blue Blood Bulldog              159
  Alaskan Klee Kai                        145
  Alaskan Malamute                      2,176
  American-
    Bulldog                             2,630
    Eskimo Dog                          2,954
    Foxhound                              233
    Pit Bull Terrier                    9,581
    Staffordshire Terrier               1,879
    Water Spaniel                         203
  Anatolian Shepherd                      339
  Anglo-Francais de Petite Venerie        104
  Appenzeller                             109
  Argentine Dogo                          172
  Australian-
    Cattle Dog                          3,002
    Kelpie                                211
    Sheepdog                              779
    Shepherd                            7,428
    Terrier                               469
  Azawakh                                 156
  Barbet                                  202
  Basenji                                 742
  Basset-
    Artesian Normand                      216
    Hound                               4,238
  Beagle                               12,549
  Bearded Collie                          388
  Beauceron                                83
  Bedlington Terrier                       71
  Belgian-
    Malinois                              274
    Sheepdog                              150
    Tervuren                              103
  Bernese Mountain Dog                    362
  Bichon Frise                          3,830
  Black and Tan Coonhound                 283
  Black Mouth Cur                         181
  Black Russian Terrier                    68
  Bloodhound                              423
  Bluetick Coonhound                      556
  Border Collie                         7,045
  Border Terrier                          405
  Borzoi                                   75
  Boston Terrier                        4,691
  Bouvier Des Flandres                    195
  Boxer                                11,359
  Boykin Spaniel                          121
  Brittany                              1,399
  Brussels Griffon                        197
  Bull Terrier                          1,313
  Bulldog                               4,191
  Bullmastiff                           1,151
  Cairn Terrier                         1,384
  Canaan Dog                               85
  Cane Corso                              136
  Carolina Dog                             83
  Cavalier King Charles Spaniel           634
  Chesapeake Bay Retriever                782
  Chihuahua                            27,198
  Chinese Crested                         424
  Chinese Foo Dog                          76
  Chinese Shar-Pei                      1,411
  ChowChow                              7,378
  Clumber Spaniel                         104
  Cockapoo                              2,248
  Cocker Spaniel                       10,624
  Collie                                3,298
  Coonhound                               485
  Corgi                                 1,430
  Coton de Tulear                         102
  Curly-Coated Retriever                   69
  Daschshund                           16,883
  Dalmation                             3,416
  Dobermann Pinscher                    3,537
  Dogue de Bordeaux                       115
  Dutch Shepherd                           68
  English-
    Cocker Spaniel                        296
    Foxhound                               73
    Setter                                560
    Shepherd                              194
    Springer Spaniel                    1,837
  Eskimo Spitz                            252
  Finnish Spitz                            84
  Flat-Coated Retriever                   269
  Fox Terrier-                            637
    Smooth                                657
    Wire                                  483
  French Bulldog                          249
  German-
    Pinscher                               81
    Shepherd                           20,691
    Shorthaired Pointer                 1,698
    Wirehaired Pointer                    208
  Giant Schnauzer                         179
  Golden Retriever                     15,153
  Gordon Setter                           222
  Great Dane                            2,628
  Great Pyrenees                        1,358
  GreaterSwiss Mountain Dog                64
  Greyhound                             1,159
  Havanese                                261
  Hound                                   830
  Irish-
    Setter                                440
    Terrier                                74
    Wolfhound                             178
  Italian Greyhound                       664
  Jack Russell Terrier                 10,061
  Japanese Chin                           405
  Jindo                                    73
  Keeshound                               783
  Kerry Blue Terrier                       67
  Labrador Retriever                   49,768
  Lakeland Terrier                        158
  Leonberger                              142
  Lhasa Apso                            4,556
  Louisiana Catahoula Leopard Dog         200
  Maltese                               4,476
  Manchester Terrier                      276
  Mastiff                               1,503
  Miniature-
    Pinscher                            5,829
    Schnauzer                           5,611
  Mixed Breed-                         11,918
    Large                              22,168
    Medium                             36,462
    Small                              15,522
  Neapolitan Mastiff                      211
  Newfoundland                            764
  Norfolk Terrier                         195
  Norwegian Elkhound                      410
  Old English Sheepdog                    378
  Papillon                              1,170
  Pekinese                              3,646
  Petit Basset Griffon Vendeen             69
  Petit Bleu de Gascogne                   85
  Plott Hound                             102
  Pointer                                 463
  Pomeranian                            9,724
  Poodle - Standard                     5,940
  Portuguese Water Dog                    128
  Pug                                   6,119
  Queensland Heeler                       596
  Rat Terrier                           4,916
  Redbone Coonhound                       257
  Rhodesian Ridgeback                     922
  Rottweiler                           12,876
  Saint Bernard                         1,509
  Saluki                                   78
  Samoyed                                 716
  Schipperke                              689
  Scottish Terrier                      1,049
  Shetland Sheepdog                     4,104
  Shiba Inu                               859
  Shih Tzu                             13,411
  Shiloh Shepherd                         129
  Siberian Husky                        5,868
  Silky Terrier                           745
  Skye Terrier                             77
  Soft Coated Wheaten Terrier             303
  Spaniel                               1,235
  Staffordshire Bull Terrier            1,166
  Standard Schnauzer                      674
  Terrier                               3,391
  Tibetan-
    Spaniel                               158
    Terrier                               161
  Toy Fox Terrier                         560
  Toy Poodle                            6,000
  Treeing Walker Coonhound                207
  Vizsla                                  455
  Weimaraner                            1,558
  Welsh-
    Corgi (Cardigan)                      239
    Corgi (Pembroke)                      851
    Springer Spaniel                       59
    Terrier                               135
  West Highland White Terrier           1,902
  Whippet                                 372
  Wirehaired Pointing Griffon              76
  Xoloitzcuintli                           70
  Yorkshire Terrier                     9,559

Cat Breed Owner:
  Abyssinian                               95
  American Shorthair                    4,088
  Bengal                                  145
  Burmese                                  91
  Colorpoint Shorthair                     81
  Domestic Longhair                     1,291
  Himalayan                               379
  Maine Coon                              667
  Manx                                    338
  Mixed Cat                             9,508
  Norwegian Forest Cat                     89
  Other                                 7,624
  Persian                                 506
  Ragdoll                                 181
  Russian Blue                            231
  Siamese                               1,144
  Snowshoe                                 47

$50/F cancellation fee plus $10/M R/C on orders cancelled prior to mail date.  Full charges apply on orders cancelled after mail date.

Last Update:  12/15/2009