SURVEY! PET OWNERS AND PET PRODUCT BUYERS

Survey! offers the direct marketing industry the most selectable multi-channel consumer lifestyle database on the market.  Each individual on this file has responded to a series of targeted online surveys.  This database extract offers the responses received about pets they own and pet products they purchase for them that the online survey respondent and or members of the household have purchased and use.  Many of these responses are "multi" response in nature.

Unfortunately, due to contractual reasons, we cannot identify the list owner conducting the actual online surveys.

Additional Charges:
  Presence of Pet/Animal in Home @ $20/M
  Cat Food Purchased by Brand @ $20/M
  Dog Food Purchased by Brand @ $20/M
  Pet Food Purchased @ $20/M
  Pet Medication Purchased @ $20/M
  Dog Breed Owner @ $20/M
  Cat Breed Owner @ $20/M

Presence of Pet/Animal in Home (multiple response):
  Cat                               4,158,455
  Dog                               5,693,258
  Dog and or Cat                      700,443
  Horse                               121,074
  Plan To Get a Puppy                 456,966
  Plan To Get a Kitten                211,711
  Interested in Pet Offers            474,591

Cat Food Purchased by Brand (multiple response):
  9 Lives                             121,908
  Cat Treats                           39,439
  Fancy Feast                         161,780
  Friskies                            735,241
  Iams/Eukanuba                       328,208
  Kal Kan                               4,585
  Kit N Kaboodle                       27,377
  Meow Mix                            145,698
  Nutro Max Cat                         7,067
  Other Brand                       1,032,332
  Purina-
    Other Type                        447,746
    Cat Chow                           85,779
    One                                37,402
    Plan                                9,316
  Science Diet                        111,338
  Sheba                                 7,256
  Store Brand                         308,539
  Whiskas                             171,830

Dog Food Purchased by Brand (multiple response):
  Alpo                                150,311
  Gravy Train                          21,118
  Hills Science Diet                  188,520
  Iams/Eukanuba                       489,236
  Ken L Ration                          5,948
  Mighty Dog                           86,392
  Nutro Max/Natural Choice              5,475
  Other Brand                       1,202,820
  Purina- Other Type                   42,064
  Pedigree                            795,201
  Purina-
    Dog Chow                          708,289
    One                                97,097
    Pro Plan                           47,322
  Store Brand                         373,227

Pet Food Purchased At (multiple response):
  Grocery Store                       628,747
  Online                               27,498
  Other Store Type                    683,742
  Pet Store                           138,397
  Veterinarian                        163,749
  Wholesale Club                       54,727

Pet Medication Purchased At (multiple response):
  Mail Order                           11,365
  Online                               65,695
  Other Source                        106,055
  Pet Vitamins                         27,851
  Veterinarian                        387,016
  Flea/Tick Products-
    Cat                               189,941
    Dog                               320,704

Dog Breed Owner:
  Affenpinscher                           420
  Afghan Hound                            446
  Airedale Terrier                        694
  Akbash Dog                              185
  Akita                                 2,209
  Alapaha Blue Blood Bulldog              131
  Alaskan Klee Kai                        121
  Alaskan Malamute                      1,876
  American-
    Bulldog                             1,944
    Eskimo Dog                          2,535
    Foxhound                              186
    Pit Bull Terrier                    7,025
    Staffordshire Terrier               1,501
    Water Spaniel                         149
  Anatolian Shepherd                      246
  Anglo-Francais de-
    Moyen Venerie                          70
    Petite Venerie                         78
  Appenzeller                              78
  Argentine Dogo                          131
  Australian-
    Cattle Dog                          2,481
    Kelpie                                182
    Sheepdog                              617
    Shepherd                            5,992
    Terrier                               386
  Azawakh                                 121
  Barbet                                  154
  Basenji                                 610
  Basset-
    Artesian Normand                      164
    Hound                               3,436
  Beagle                               10,036
  Bearded Collie                          323
  Beauceron                                67
  Bedlington Terrier                       61
  Belgian-
    Malinois                              213
    Sheepdog                              135
    Tervuren                               84
  Bernese Mountain Dog                    272
  Bichon Frise                          3,043
  Black and Tan Coonhound                 272
  Black Mouth Cur                         154
  Black Russian Terrier                    55
  Bloodhound                              307
  Bluetick Coonhound                      462
  Border Collie                         5,755
  Border Terrier                          326
  Borzoi                                   67
  Boston Terrier                        3,588
  Bouvier Des Flandres                    160
  Boxer                                 8,556
  Boykin Spaniel                          104
  Brittany                              1,167
  Brussels Griffon                        139
  Bull Terrier                          1,000
  Bulldog                               3,011
  Bullmastiff                             874
  Cairn Terrier                         1,110
  Canaan Dog                               71
  Cane Corso                              101
  Carolina Dog                             58
  Cavalier King Charles Spaniel           416
  Chesapeake Bay Retriever                642
  Chihuahua                            20,111
  Chinese Crested                         309
  Chinese Foo Dog                          63
  Chinese Shar-Pei                      1,225
  ChowChow                              6,419
  Clumber Spaniel                          88
  Cockapoo                              1,800
  Cocker Spaniel                        9,012
  Collie                                2,813
  Coonhound                               379
  Corgi                                 1,147
  Coton de Tulear                          64
  Curly-Coated Retriever                   59
  Daschshund                           13,175
  Dalmation                             3,096
  Dobermann Pinscher                    2,971
  Dogue de Bordeaux                        91
  Dutch Shepherd                           55
  English-
    Cocker Spaniel                        244
    Foxhound                               66
    Setter                                458
    Shepherd                              162
    Springer Spaniel                    1,540
  Eskimo Spitz                            213
  Finnish Spitz                            75
  Flat-Coated Retriever                   233
  Fox Terrier-                            513
    Smooth                                552
    Wire                                  398
  French Bulldog                          162
  German-
    Pinscher                               64
    Shepherd                           17,042
    Shorthaired Pointer                 1,374
    Wirehaired Pointer                    167
  Giant Schnauzer                         149
  Golden Retriever                     12,370
  Gordon Setter                           180
  Great Dane                            2,039
  Great Pyrenees                        1,088
  GreaterSwiss Mountain Dog                56
  Greyhound                             1,018
  Havanese                                159
  Hound                                   659
  Irish-
    Setter                                374
    Terrier                                63
    Wolfhound                             147
  Italian Greyhound                       554
  Jack Russell Terrier                  7,672
  Japanese Chin                           327
  Jindo                                    60
  Keeshound                               704
  Kerry Blue Terrier                       60
  Labrador Retriever                   40,141
  Lakeland Terrier                        130
  Leonberger                              117
  Lhasa Apso                            3,857
  Louisiana Catahoula Leopard Dog         164
  Maltese                               3,370
  Manchester Terrier                      226
  Mastiff                               1,105
  Miniature-
    Pinscher                            4,506
    Schnauzer                           4,563
  Mixed Breed-                          9,075
    Large                              18,653
    Medium                             30,570
    Small                              12,764
  Neapolitan Mastiff                      177
  Newfoundland                            639
  Norfolk Terrier                         183
  Norwegian Elkhound                      359
  Old English Sheepdog                    319
  Papillon                                849
  Pekinese                              2,994
  Petit Basset Griffon Vendeen             51
  Petit Bleu de Gascogne                   53
  Plott Hound                              74
  Pointer                                 355
  Pomeranian                            7,672
  Poodle - Standard                     4,747
  Portuguese Water Dog                    105
  Pug                                   4,608
  Queensland Heeler                       497
  Rat Terrier                           3,869
  Redbone Coonhound                       206
  Rhodesian Ridgeback                     729
  Rottweiler                           10,851
  Saint Bernard                         1,189
  Saluki                                   64
  Samoyed                                 627
  Schipperke                              596
  Scottish Terrier                        860
  Shetland Sheepdog                     3,488
  Shiba Inu                               659
  Shih Tzu                             10,189
  Shiloh Shepherd                         100
  Siberian Husky                        4,825
  Silky Terrier                           603
  Skye Terrier                             62
  Soft Coated Wheaten Terrier             227
  Spaniel                               1,057
  Staffordshire Bull Terrier              863
  Standard Schnauzer                      534
  Terrier                               2,634
  Tibetan-
    Spaniel                               119
    Terrier                               133
  Toy Fox Terrier                         431
  Toy Poodle                            4,918
  Treeing Walker Coonhound                167
  Vizsla                                  376
  Weimaraner                            1,194
  Welsh-
    Corgi (Cardigan)                      194
    Corgi (Pembroke)                      677
    Springer Spaniel                       50
    Terrier                                97
  West Highland White Terrier           1,483
  Whippet                                 306
  Wirehaired Pointing Griffon              57
  Xoloitzcuintli                           59
  Yorkshire Terrier                     7,186

Cat Breed Owner:
  Abyssinian                              100
  American Shorthair                    4,258
  Bengal                                  151
  Burmese                                  98
  Colorpoint Shorthair                     86
  Domestic Longhair                     1,348
  Himalayan                               392
  Maine Coon                              703
  Manx                                    353
  Mixed Cat                             9,862
  Norwegian Forest Cat                     90
  Other                                 7,930
  Persian                                 524
  Ragdoll                                 186
  Russian Blue                            240
  Siamese                               1,172
  Snowshoe                                 49

$50/F cancellation fee plus $10/M R/C on orders cancelled prior to mail date.  Full charges apply on orders cancelled after mail date.

Last Update:  01/01/2009